SEO report

SEO report for www.intersection.com

https://www.intersection.com/ · checked Wed, 11 Nov 2026 01:52 GMT

✓ 29 Passed! 6 Warnings✗ 10 FailedAI readiness 69%Built with WordPress

Fix these first

Your site is built with WordPress. The steps below say where each setting is, and our WordPress SEO guide walks through the rest.

  1. Title tagcritical

    “Intersection | Out of Home Advertising | Public Space Communications”

    Fix: Write a unique title of roughly 50–60 characters with the main search phrase first.

    On WordPress: Edit the page and scroll to the Yoast SEO or Rank Math box (install one of these free plugins if you have neither), then fill in the SEO title.

    See the details

  2. Render-blocking resourceshigh

    3 blocking script(s) and 3 stylesheet(s) in <head>.

    Fix: Add defer to scripts, inline critical CSS and load the rest asynchronously.

    See the details

  3. H1 headingcritical

    “Intersection”

    Fix: Use one H1 that states the page topic with its main keyword.

    On WordPress: Most themes show the page title as the H1. In the editor, make sure no other block uses Heading 1 – use Heading 2 for sections.

    See the details

  4. Question-led contentmedium

    No headings phrased as questions.

    Fix: Add headings that match real questions ("How much does…?") followed by a direct one- or two-sentence answer – an easy format for search and AI answers to quote.

    See the details

  5. Freshness signalsmedium

    No published/updated date found.

    Fix: Show a 'last updated' date and add dateModified to your structured data.

    See the details

  6. Anchor text qualitymedium

    No link text points to two different pages.

    Fix: Make every link text describe its destination, e.g. “logo design prices” instead of “click here”.

    See the details

  7. Tap-to-contactmedium

    No tel: or mailto: links.

    Fix: Add a tap-to-call or tap-to-email button so phone visitors can contact you instantly.

    See the details

  8. Word countmedium

    356 words of main content (inside <main>).

    Fix: Add genuinely useful content: key service pages usually need 400+ words to answer what customers ask.

    See the details

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Real-world speed Google PageSpeed

Loading Core Web Vitals from Google… this can take up to 30 seconds.

Authority & backlinks

Looking up which websites link to intersection.com…

Indexing & crawling 100%

Can search engines reach, read and index this page?

  • ✓

    Status codecritical

    The page returned HTTP 200.

  • ✓

    Indexablecritical

    No noindex instruction – the page can appear in search.

  • ✓

    robots.txthigh

    robots.txt found.

    Googlebot is allowed to crawl this page.

  • ✓

    XML sitemaphigh

    Sitemap found at https://www.intersection.com/sitemap.xml with 169 URLs.

    Declared in robots.txt.

    This page is listed in it.

    Most recent lastmod: 2026-10-01T16:36:32+00:00.

  • ✓

    Canonical URLhigh

    Canonical: https://www.intersection.com/

    Points to this page (self-referencing).

  • ✓

    Redirectshigh

    1 redirect before the page loaded.

    https://intersection.com/ → https://www.intersection.com/

    A single redirect to your preferred address is normal; just make sure your own links use the final address.

  • ✓

    www / non-wwwmedium

    intersection.com redirects to www.intersection.com.

Search snippet & sharing 58%

How the page looks in Google results and when shared.

  • ✗

    Title tagcritical

    “Intersection | Out of Home Advertising | Public Space Communications”

    About 625px of Google's ~580px desktop width – it will probably be cut off.

    Fix: Write a unique title of roughly 50–60 characters with the main search phrase first.

    On WordPress: Edit the page and scroll to the Yoast SEO or Rank Math box (install one of these free plugins if you have neither), then fill in the SEO title.

  • ✓

    Meta descriptionhigh

    148 characters, ~932px of ~990px.

    Good length.

    Google sometimes rewrites descriptions to match the search; a good one is still used most often.

  • ✓

    Open Graph & social cardsmedium

    Open Graph title and image set.

    Twitter/X card: summary_large_image.

  • ✓

    Faviconlow

    Favicon linked (Google shows it next to results).

  • ✓

    Languagelow

    lang="en-US"

Content quality 58%

Is there enough clear, useful text that matches what the page targets?

  • !

    Word countmedium

    356 words of main content (inside <main>).

    Google has no minimum word count – this is a rough guide to whether the page answers the question in full.

    Fix: Add genuinely useful content: key service pages usually need 400+ words to answer what customers ask.

  • i

    Readabilitymedium

    Not enough paragraph text to score readability.

  • ✓

    Topic focushigh

    5 of 6 title keywords appear in the main content (missing: communications).

  • !

    H1 headingcritical

    “Intersection”

    The H1 shares no keywords with the title.

    Fix: Use one H1 that states the page topic with its main keyword.

    On WordPress: Most themes show the page title as the H1. In the editor, make sure no other block uses Heading 1 – use Heading 2 for sections.

  • !

    Heading structuremedium

    22 headings for 356 words – a lot for the amount of text.

    Levels are in order.

    Fix: Use H2s for main sections and H3s inside them, without skipping levels.

  • ✗

    Text-to-code ratiolow

    1% of the HTML is visible text.

    Fix: Trim unused markup, inline scripts and builder bloat.

AI search readiness 69%

Can ChatGPT, Claude, Perplexity and Google AI Overviews read, understand and cite this site?

  • ✓

    AI crawler accesshigh

    Search and AI-search crawlers (Googlebot, Bingbot, OAI-SearchBot, Claude-SearchBot, PerplexityBot…) can read this page.

  • ✓

    Snippet controlshigh

    No snippet restrictions – search and AI answers can quote this page.

  • ✗

    llms.txtlow

    No /llms.txt file. It's an optional, emerging convention – few AI tools are confirmed to read it yet, so this is low priority.

    Fix: Optionally add /llms.txt: a short Markdown summary of who you are with links to your key pages.

  • ✗

    Question-led contentmedium

    No headings phrased as questions.

    Fix: Add headings that match real questions ("How much does…?") followed by a direct one- or two-sentence answer – an easy format for search and AI answers to quote.

  • ✓

    Entity clarityhigh

    Identified as: Organization.

    5 official profile link(s) (sameAs).

  • ✗

    Freshness signalsmedium

    No published/updated date found.

    Fix: Show a 'last updated' date and add dateModified to your structured data.

  • ✓

    Trust pages (E-E-A-T)medium

    Links found to all three: about, contact and privacy.

Structured data 100%

Machine-readable facts for rich results and AI.

  • ✓

    JSON-LD present & validhigh

    2 JSON-LD block(s): WebSite, SearchAction, EntryPoint, WebPage, BreadcrumbList, ListItem, ReadAction, Organization, PostalAddress.

    All blocks parse correctly.

  • ✓

    Required propertiesmedium

    Key types include Google's required properties.

    Recommended but missing: Organization.logo.

  • i

    Breadcrumbslow

    Home page – breadcrumbs not needed.

Performance 60%

Speed signals from the HTML and server. Real-user Core Web Vitals load below.

  • ✓

    Server response (TTFB)high

    68 ms until the first response from our checker, including connection setup (Google rates TTFB good under 0.8 s, poor over 1.8 s).

  • !

    HTML sizemedium

    255 kB of HTML.

    Fix: Remove inline bloat, base64 images and unused markup.

  • ✓

    Compressionmedium

    Compressed with gzip.

  • ✗

    Render-blocking resourceshigh

    3 blocking script(s) and 3 stylesheet(s) in <head>.

    Fix: Add defer to scripts, inline critical CSS and load the rest asynchronously.

  • !

    Scripts & third partiesmedium

    22 script tag(s); files loaded from 5 other domain(s): code.jquery.com, googletagmanager.com, ixn.imgix.net, google.com, cdnjs.cloudflare.com.

    Fix: Remove unused tracking and widget scripts; every third party adds connection time.

  • !

    Imagesmedium

    12 image(s).

    1 without width/height – can cause layout shift (CLS).

    0 use WebP/AVIF or responsive srcset.

    Fix: Give every image width and height, lazy-load images below the fold (but not the main image) and serve WebP/AVIF.

    On WordPress: Install a free image optimiser plugin (such as EWWW Image Optimizer or Smush) to shrink images and serve WebP.

  • ✓

    Cachinglow

    Cache-Control: max-age=600, stale-if-error=86400

  • i

    HTTP/3low

    Couldn't be confirmed from our server – the alt-svc header that advertises HTTP/3 isn't always visible to it. Your site is on Cloudflare, which offers HTTP/3 under Network settings.

Security 92%

Visitor safety signals that browsers and Google check.

  • ✓

    HTTPScritical

    Secure HTTPS with no mixed content.

  • ✓

    HTTP → HTTPS redirecthigh

    http:// redirects to https://.

  • ✓

    HSTSmedium

    HSTS: max-age=31536000

  • ✓

    Security headerslow

    Present: CSP, nosniff, Referrer-Policy, clickjacking protection.

  • ✗

    Server fingerprintlow

    X-Powered-By reveals “WP Engine”.

    Fix: Remove X-Powered-By so attackers can't see your software versions.

Mobile & accessibility 70%

Usable on phones and by everyone – Google indexes the mobile version.

  • ✓

    Mobile viewportcritical

    viewport: width=device-width, initial-scale=1.0

  • ✓

    Image alt textmedium

    All 12 images have alt text.

  • ✗

    Tap-to-contactmedium

    No tel: or mailto: links.

    Fix: Add a tap-to-call or tap-to-email button so phone visitors can contact you instantly.

Local SEO not scored

This site doesn't look like a local business, so these checks are shown for information and not scored.

  • i

    LocalBusiness markuphigh

    No LocalBusiness structured data.

  • i

    Contact details on pagemedium

    No phone number found.

    No postcode found (fine for service-area businesses).

  • i

    Map & directionslow

    No map or directions link.

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