SEO report

SEO report for polymarket.com

https://polymarket.com/ · checked Sun, 01 Nov 2026 16:05 GMT

✓ 33 Passed! 4 Warnings✗ 10 FailedAI readiness 75%

Fix these first

  1. Render-blocking resourceshigh

    1 blocking script(s) and 5 stylesheet(s) in <head>.

    Fix: Add defer to scripts, inline critical CSS and load the rest asynchronously.

    See the details

  2. Mobile viewportcritical

    viewport: width=device-width, initial-scale=1, maximum-scale=1, viewport-fit=cover – blocks pinch-zoom

    Fix: Use <meta name="viewport" content="width=device-width, initial-scale=1"> and allow zoom.

    See the details

  3. Freshness signalsmedium

    No published/updated date found.

    Fix: Show a 'last updated' date and add dateModified to your structured data.

    See the details

  4. Trust pages (E-E-A-T)medium

    No links found to about, contact or privacy pages.

    Fix: Link to About, Contact and Privacy pages from every page – they help visitors, Google and AI tools see who stands behind the content.

    See the details

  5. Anchor text qualitymedium

    Same text used for different pages: “the new york times ・ four scenarios for how the midterms could go”, “the washington post ・ the seven races that will decide control of the senate”, “bbc ・ us midterm elections results 2026”, “bloomberg.com ・ florida becomes a battleground again as democrats gain steam”.

    Fix: Make every link text describe its destination, e.g. “logo design prices” instead of “click here”.

    See the details

  6. HTML sizemedium

    980 kB of HTML – heavy for phones (we only analysed the first 1 MB).

    Fix: Remove inline bloat, base64 images and unused markup.

    See the details

  7. Scripts & third partiesmedium

    117 script tag(s); files loaded from 1 other domain(s): google.com.

    Fix: Remove unused tracking and widget scripts; every third party adds connection time.

    See the details

  8. Imagesmedium

    198 image(s).

    Fix: Give every image width and height, lazy-load images below the fold (but not the main image) and serve WebP/AVIF.

    See the details

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Real-world speed Google PageSpeed

Loading Core Web Vitals from Google… this can take up to 30 seconds.

Authority & backlinks

Looking up which websites link to polymarket.com…

Indexing & crawling 100%

Can search engines reach, read and index this page?

  • ✓

    Status codecritical

    The page returned HTTP 200.

  • ✓

    Indexablecritical

    No noindex instruction – the page can appear in search.

  • ✓

    robots.txthigh

    robots.txt found.

    Googlebot is allowed to crawl this page.

  • ✓

    XML sitemaphigh

    Sitemap index found at https://polymarket.com/sitemaps/sitemap-index.xml listing 209 sitemaps.

    Declared in robots.txt.

    Most recent lastmod: 2026-11-01.

  • ✓

    Canonical URLhigh

    Canonical: https://polymarket.com

    Points to this page (self-referencing).

  • ✓

    Redirectshigh

    Loads directly with no redirects.

  • ✓

    www / non-wwwmedium

    www.polymarket.com redirects to polymarket.com.

  • ✓

    hreflangmedium

    19 hreflang link(s).

    All language codes are valid.

Search snippet & sharing 88%

How the page looks in Google results and when shared.

  • ✓

    Title tagcritical

    “Polymarket | The World’s Largest Prediction Market™”

    About 467px of Google's ~580px desktop width.

  • !

    Meta descriptionhigh

    164 characters, ~1004px of ~990px.

    Long – Google will probably truncate it.

    Google sometimes rewrites descriptions to match the search; a good one is still used most often.

    Fix: Write a 140–155 character description that answers the searcher's question and invites the click.

  • ✓

    Open Graph & social cardsmedium

    Open Graph title and image set.

    Twitter/X card: summary_large_image.

  • ✓

    Faviconlow

    Favicon linked (Google shows it next to results).

  • ✓

    Languagelow

    lang="en"

Content quality 93%

Is there enough clear, useful text that matches what the page targets?

  • ✓

    Word countmedium

    3,065 words of main content (inside <main>).

    Google has no minimum word count – this is a rough guide to whether the page answers the question in full.

  • ✓

    Readabilitymedium

    Flesch reading ease 68 (plain English), about 7 words per sentence.

  • ✓

    Topic focushigh

    4 of 4 title keywords appear in the main content.

  • ✓

    H1 headingcritical

    “Polymarket | The World’s Largest Prediction Market™”

  • ✓

    Heading structuremedium

    56 headings for 3065 words.

    Levels are in order.

  • ✗

    Text-to-code ratiolow

    2% of the HTML is visible text.

    Fix: Trim unused markup, inline scripts and builder bloat.

AI search readiness 75%

Can ChatGPT, Claude, Perplexity and Google AI Overviews read, understand and cite this site?

  • ✓

    AI crawler accesshigh

    Search and AI-search crawlers (Googlebot, Bingbot, OAI-SearchBot, Claude-SearchBot, PerplexityBot…) can read this page.

  • ✓

    Snippet controlshigh

    No snippet restrictions – search and AI answers can quote this page.

  • ✓

    llms.txtlow

    /llms.txt found.

  • ✓

    Question-led contentmedium

    27 heading(s) phrased as questions, e.g. “Which party will win the Senate in 2026?”.

  • ✓

    Entity clarityhigh

    Identified as: Organization.

    8 official profile link(s) (sameAs).

  • ✗

    Freshness signalsmedium

    No published/updated date found.

    Fix: Show a 'last updated' date and add dateModified to your structured data.

  • ✗

    Trust pages (E-E-A-T)medium

    No links found to about, contact or privacy pages.

    Fix: Link to About, Contact and Privacy pages from every page – they help visitors, Google and AI tools see who stands behind the content.

Structured data 100%

Machine-readable facts for rich results and AI.

  • ✓

    JSON-LD present & validhigh

    4 JSON-LD block(s): Organization, QuantitativeValue, WebApplication, Offer, CollectionPage, ItemList, ListItem, Event, VirtualLocation, WebSite.

    All blocks parse correctly.

  • ✓

    Required propertiesmedium

    Key types include Google's required properties.

  • i

    Breadcrumbslow

    Home page – breadcrumbs not needed.

Performance 31%

Speed signals from the HTML and server. Real-user Core Web Vitals load below.

  • ✓

    Server response (TTFB)high

    123 ms until the first response from our checker, including connection setup (Google rates TTFB good under 0.8 s, poor over 1.8 s).

  • ✗

    HTML sizemedium

    980 kB of HTML – heavy for phones (we only analysed the first 1 MB).

    Fix: Remove inline bloat, base64 images and unused markup.

  • i

    Compressionmedium

    Couldn't be measured from our server (our fetch decodes compressed pages before we see them). Check in your browser's developer tools that HTML is sent with br or gzip.

  • ✗

    Render-blocking resourceshigh

    1 blocking script(s) and 5 stylesheet(s) in <head>.

    Fix: Add defer to scripts, inline critical CSS and load the rest asynchronously.

  • ✗

    Scripts & third partiesmedium

    117 script tag(s); files loaded from 1 other domain(s): google.com.

    Fix: Remove unused tracking and widget scripts; every third party adds connection time.

  • ✗

    Imagesmedium

    198 image(s).

    105 without width/height – can cause layout shift (CLS).

    90 image(s) after the first three aren't lazy-loaded.

    The first image is lazy-loaded – if it's the main (LCP) image, that delays it. Don't lazy-load images visible on arrival.

    107 use WebP/AVIF or responsive srcset.

    Fix: Give every image width and height, lazy-load images below the fold (but not the main image) and serve WebP/AVIF.

  • ✓

    Cachinglow

    Cache-Control: public, s-maxage=300, stale-while-revalidate=3600

  • i

    HTTP/3low

    Couldn't be confirmed from our server – the alt-svc header that advertises HTTP/3 isn't always visible to it. Your site is on Cloudflare, which offers HTTP/3 under Network settings.

Security 92%

Visitor safety signals that browsers and Google check.

  • ✓

    HTTPScritical

    Secure HTTPS with no mixed content.

  • ✓

    HTTP → HTTPS redirecthigh

    http:// redirects to https://.

  • !

    HSTSmedium

    HSTS: max-age=7776000; includeSubDomains

    max-age is under 6 months – browsers will forget it quickly.

    Fix: Add Strict-Transport-Security: max-age=63072000; includeSubDomains.

  • ✓

    Security headerslow

    Present: CSP, nosniff, Referrer-Policy, clickjacking protection.

  • ✓

    Server fingerprintlow

    No X-Powered-By header (server: cloudflare).

Mobile & accessibility 54%

Usable on phones and by everyone – Google indexes the mobile version.

  • !

    Mobile viewportcritical

    viewport: width=device-width, initial-scale=1, maximum-scale=1, viewport-fit=cover – blocks pinch-zoom

    Fix: Use <meta name="viewport" content="width=device-width, initial-scale=1"> and allow zoom.

  • ✓

    Image alt textmedium

    All 198 images have alt text.

  • ✓

    Form labelsmedium

    All 8 form fields are labelled.

  • ✗

    Tap-to-contactmedium

    No tel: or mailto: links.

    Fix: Add a tap-to-call or tap-to-email button so phone visitors can contact you instantly.

Local SEO not scored

This site doesn't look like a local business, so these checks are shown for information and not scored.

  • i

    LocalBusiness markuphigh

    No LocalBusiness structured data.

  • i

    Contact details on pagemedium

    No phone number found.

    No postcode found (fine for service-area businesses).

  • i

    Map & directionslow

    No map or directions link.

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