SEO report for www.leaprogram.com
https://www.leaprogram.com/ · checked Thu, 05 Nov 2026 09:00 GMT
Fix these first
- LocalBusiness markuphigh
No LocalBusiness structured data.
Fix: Add LocalBusiness JSON-LD with address or areaServed, telephone, geo, opening hours and url.
On Shopify: Paste our schema generator's code into theme.liquid (Online Store → Themes → ⋯ → Edit code), just before </head>.
Also fixes: Entity clarity
- JSON-LD present & validhigh
No JSON-LD structured data.
Fix: Add JSON-LD describing the business and the page (Organization/LocalBusiness, WebSite, WebPage or Article, BreadcrumbList).
- Render-blocking resourceshigh
2 blocking script(s) and 4 stylesheet(s) in <head>.
Fix: Add defer to scripts, inline critical CSS and load the rest asynchronously.
- Title tagcritical
“Seeley Test Pros/ LEAP – Test Prep & College Counseling”
Fix: Write a unique title of roughly 50–60 characters with the main search phrase first.
On Shopify: Open the product, collection or page, scroll to “Search engine listing” and click Edit. For the home page: Online Store → Preferences.
- H1 headingcritical
“”
Fix: Use one H1 that states the page topic with its main keyword.
On Shopify: Most themes use the product or page title as the H1. If there's a second H1, check the sections added in Online Store → Themes → Customize.
- Mobile viewportcritical
viewport: width=device-width, initial-scale=1.0, height=device-height, minimum-scale=1.0, user-scalable=0 – blocks pinch-zoom
Fix: Use <meta name="viewport" content="width=device-width, initial-scale=1"> and allow zoom.
- Heading structuremedium
38 headings for 429 words – a lot for the amount of text.
Fix: Use H2s for main sections and H3s inside them, without skipping levels.
- Question-led contentmedium
No headings phrased as questions.
Fix: Add headings that match real questions ("How much does…?") followed by a direct one- or two-sentence answer – an easy format for search and AI answers to quote.
Real-world speed Google PageSpeed
Loading Core Web Vitals from Google… this can take up to 30 seconds.
Authority & backlinks
Looking up which websites link to leaprogram.com…
Indexing & crawling 100%
Can search engines reach, read and index this page?
- ✓
Status codecritical
The page returned HTTP 200.
- ✓
Indexablecritical
No noindex instruction – the page can appear in search.
- ✓
robots.txthigh
robots.txt found.
Googlebot is allowed to crawl this page.
- ✓
XML sitemaphigh
Sitemap index found at https://www.leaprogram.com/sitemap.xml listing 6 sitemaps.
Declared in robots.txt.
No lastmod dates – add accurate ones so search engines know what changed.
- ✓
Canonical URLhigh
Canonical: https://www.leaprogram.com/
Points to this page (self-referencing).
- ✓
Redirectshigh
1 redirect before the page loaded.
https://leaprogram.com/ → https://www.leaprogram.com/
A single redirect to your preferred address is normal; just make sure your own links use the final address.
- ✓
www / non-wwwmedium
leaprogram.com redirects to www.leaprogram.com.
Search snippet & sharing 67%
How the page looks in Google results and when shared.
- !
Title tagcritical
“Seeley Test Pros/ LEAP – Test Prep & College Counseling”
About 521px of Google's ~580px desktop width.
Repeated words: test.
Fix: Write a unique title of roughly 50–60 characters with the main search phrase first.
On Shopify: Open the product, collection or page, scroll to “Search engine listing” and click Edit. For the home page: Online Store → Preferences.
- !
Meta descriptionhigh
234 characters, ~1458px of ~990px.
Long – Google will probably truncate it.
Google sometimes rewrites descriptions to match the search; a good one is still used most often.
Fix: Write a 140–155 character description that answers the searcher's question and invites the click.
On Shopify: Open the product, collection or page, scroll to “Search engine listing” and click Edit. For the home page: Online Store → Preferences.
- ✓
Faviconlow
Favicon linked (Google shows it next to results).
- ✓
Languagelow
lang="en"
Content quality 63%
Is there enough clear, useful text that matches what the page targets?
- ✓
Word countmedium
429 words of main content (menus and footer excluded).
Google has no minimum word count – this is a rough guide to whether the page answers the question in full.
- ✓
Readabilitymedium
Flesch reading ease 60 (plain English), about 10 words per sentence.
- ✓
Topic focushigh
6 of 7 title keywords appear in the main content (missing: counseling).
- !
H1 headingcritical
“”
The H1 is empty.
Fix: Use one H1 that states the page topic with its main keyword.
On Shopify: Most themes use the product or page title as the H1. If there's a second H1, check the sections added in Online Store → Themes → Customize.
- ✗
Heading structuremedium
38 headings for 429 words – a lot for the amount of text.
6 skipped level(s), e.g. H2 → H4.
1 empty heading(s).
Fix: Use H2s for main sections and H3s inside them, without skipping levels.
- ✗
Text-to-code ratiolow
1% of the HTML is visible text.
Fix: Trim unused markup, inline scripts and builder bloat.
AI search readiness 50%
Can ChatGPT, Claude, Perplexity and Google AI Overviews read, understand and cite this site?
- ✓
AI crawler accesshigh
Search and AI-search crawlers (Googlebot, Bingbot, OAI-SearchBot, Claude-SearchBot, PerplexityBot…) can read this page.
- ✓
Snippet controlshigh
No snippet restrictions – search and AI answers can quote this page.
- ✓
llms.txtlow
/llms.txt found.
- ✗
Question-led contentmedium
No headings phrased as questions.
Fix: Add headings that match real questions ("How much does…?") followed by a direct one- or two-sentence answer – an easy format for search and AI answers to quote.
- ✗
Entity clarityhigh
No Organization / LocalBusiness structured data – search engines and AI have to guess who runs this site.
Fix: Add Organization or LocalBusiness JSON-LD with name, url, logo, contact details and sameAs links to your official profiles.
- ✗
Freshness signalsmedium
No published/updated date found.
Fix: Show a 'last updated' date and add dateModified to your structured data.
- !
Trust pages (E-E-A-T)medium
Links found to about and contact; missing privacy.
Fix: Link to About, Contact and Privacy pages from every page – they help visitors, Google and AI tools see who stands behind the content.
Structured data 0%
Machine-readable facts for rich results and AI.
- ✗
JSON-LD present & validhigh
No JSON-LD structured data.
Fix: Add JSON-LD describing the business and the page (Organization/LocalBusiness, WebSite, WebPage or Article, BreadcrumbList).
Links 75%
Internal linking, anchor text and broken links.
- ✓
Internal linkinghigh
45 internal and 13 external links.
- ✗
Anchor text qualitymedium
Same text used for different pages: “find out more”, “more info”.
3 vague link(s) like “click here” or “read more”.
3 link(s) with no text at all.
Fix: Make every link text describe its destination, e.g. “logo design prices” instead of “click here”.
- ✓
Broken links (sample)high
Checked 12 internal link(s).
No broken links found.
1 link(s) point to a redirect – link to the final address instead.
Performance 47%
Speed signals from the HTML and server. Real-user Core Web Vitals load below.
- ✓
Server response (TTFB)high
259 ms until the first response from our checker, including connection setup (Google rates TTFB good under 0.8 s, poor over 1.8 s).
- !
HTML sizemedium
249 kB of HTML.
Fix: Remove inline bloat, base64 images and unused markup.
- ✓
Compressionmedium
Compressed with br.
- ✗
Render-blocking resourceshigh
2 blocking script(s) and 4 stylesheet(s) in <head>.
Fix: Add defer to scripts, inline critical CSS and load the rest asynchronously.
- ✗
Scripts & third partiesmedium
54 script tag(s); files loaded from 7 other domain(s): shop.app, cdn.shopify.com, f.convertkit.com, ajax.googleapis.com, cdn.jsdelivr.net, cdnjs.cloudflare.com….
Fix: Remove unused tracking and widget scripts; every third party adds connection time.
- ✗
Imagesmedium
11 image(s).
11 without width/height – can cause layout shift (CLS).
8 image(s) after the first three aren't lazy-loaded.
0 use WebP/AVIF or responsive srcset.
Fix: Give every image width and height, lazy-load images below the fold (but not the main image) and serve WebP/AVIF.
- !
Cachinglow
Cache-Control: private, max-age=0, must-revalidate
Fix: Set Cache-Control so browsers and CDNs can reuse the page.
- ✓
HTTP/3low
Server advertises HTTP/3 (faster on mobile networks).
Security 88%
Visitor safety signals that browsers and Google check.
- ✓
HTTPScritical
Secure HTTPS with no mixed content.
- ✓
HTTP → HTTPS redirecthigh
http:// redirects to https://.
- !
HSTSmedium
HSTS: max-age=7889238
max-age is under 6 months – browsers will forget it quickly.
Fix: Add Strict-Transport-Security: max-age=63072000; includeSubDomains.
- !
Security headerslow
Present: CSP, nosniff, clickjacking protection.
Fix: Add X-Content-Type-Options, Referrer-Policy, Permissions-Policy and X-Frame-Options (or a CSP).
- ✓
Server fingerprintlow
No X-Powered-By header (server: cloudflare).
Mobile & accessibility 38%
Usable on phones and by everyone – Google indexes the mobile version.
- !
Mobile viewportcritical
viewport: width=device-width, initial-scale=1.0, height=device-height, minimum-scale=1.0, user-scalable=0 – blocks pinch-zoom
Fix: Use <meta name="viewport" content="width=device-width, initial-scale=1"> and allow zoom.
- ✗
Image alt textmedium
7 of 11 images have no alt attribute.
Fix: Describe each meaningful image in its alt attribute (use alt="" for decorative ones).
On Shopify: Products → open the product → click an image → Add alt text.
- ✗
Form labelsmedium
1 of 5 form field(s) have no label.
Fix: Give every form field a <label> or aria-label (a placeholder isn't a label).
- ✗
Link nameslow
3 link(s) have no readable name for screen readers.
Fix: Add text or aria-label to icon-only links.
- ✓
Tap-to-contactmedium
One-tap contact: phone and email.
Local SEO 33%
Signals that help you appear in Google Maps and 'near me' searches.
- ✗
LocalBusiness markuphigh
No LocalBusiness structured data.
Fix: Add LocalBusiness JSON-LD with address or areaServed, telephone, geo, opening hours and url.
On Shopify: Paste our schema generator's code into theme.liquid (Online Store → Themes → ⋯ → Edit code), just before </head>.
- ✓
Contact details on pagemedium
A UK phone number is shown.
No postcode found (fine for service-area businesses).
An email link is shown.
- ✗
Map & directionslow
No map or directions link.
Fix: Add a Google Maps directions link so customers can find you.