SEO report

SEO report for rb.ru

https://rb.ru/ · checked Sun, 01 Nov 2026 18:16 GMT

✓ 33 Passed! 7 Warnings✗ 7 FailedAI readiness 47%

Fix these first

  1. Question-led contentmedium

    No headings phrased as questions.

    Fix: Add headings that match real questions ("How much does…?") followed by a direct one- or two-sentence answer – an easy format for search and AI answers to quote.

    See the details

  2. Freshness signalsmedium

    No published/updated date found.

    Fix: Show a 'last updated' date and add dateModified to your structured data.

    See the details

  3. Trust pages (E-E-A-T)medium

    Links found to about; missing contact and privacy.

    Fix: Link to About, Contact and Privacy pages from every page – they help visitors, Google and AI tools see who stands behind the content.

    See the details

  4. HSTSmedium

    No Strict-Transport-Security header.

    Fix: Add Strict-Transport-Security: max-age=63072000; includeSubDomains.

    See the details

  5. Meta descriptionhigh

    48 characters, ~343px of ~990px.

    Fix: Write a 140–155 character description that answers the searcher's question and invites the click.

    See the details

  6. Topic focushigh

    4 of 6 title keywords appear in the main content (missing: russian, business).

    Fix: Use your main title phrases naturally in the opening paragraph and headings.

    See the details

  7. Entity clarityhigh

    Identified as: Organization.

    Fix: Add Organization or LocalBusiness JSON-LD with name, url, logo, contact details and sameAs links to your official profiles.

    See the details

  8. Heading structuremedium

    25 headings for 559 words – a lot for the amount of text.

    Fix: Use H2s for main sections and H3s inside them, without skipping levels.

    See the details

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Real-world speed Google PageSpeed

Loading Core Web Vitals from Google… this can take up to 30 seconds.

Authority & backlinks

Looking up which websites link to rb.ru…

Indexing & crawling 100%

Can search engines reach, read and index this page?

  • ✓

    Status codecritical

    The page returned HTTP 200.

  • ✓

    Indexablecritical

    No noindex instruction – the page can appear in search.

  • ✓

    robots.txthigh

    robots.txt found.

    Googlebot is allowed to crawl this page.

  • ✓

    XML sitemaphigh

    Sitemap index found at https://rb.ru/sitemap.xml listing 25 sitemaps.

    Declared in robots.txt.

    Most recent lastmod: 2026-11-01T19:00:00+03:00.

  • ✓

    Canonical URLhigh

    Canonical: https://rb.ru/

    Points to this page (self-referencing).

  • ✓

    Redirectshigh

    Loads directly with no redirects.

  • ✓

    www / non-wwwmedium

    www.rb.ru redirects to rb.ru.

Search snippet & sharing 88%

How the page looks in Google results and when shared.

  • ✓

    Title tagcritical

    “Russian Business — медиа о силе дерзости и денег.”

    About 490px of Google's ~580px desktop width.

  • !

    Meta descriptionhigh

    48 characters, ~343px of ~990px.

    Short – sell the click with a benefit and a call to action.

    Google sometimes rewrites descriptions to match the search; a good one is still used most often.

    Fix: Write a 140–155 character description that answers the searcher's question and invites the click.

  • ✓

    Open Graph & social cardsmedium

    Open Graph title and image set.

    Twitter/X card: summary_large_image.

  • ✓

    Faviconlow

    Favicon linked (Google shows it next to results).

  • ✓

    Languagelow

    lang="ru"

Content quality 73%

Is there enough clear, useful text that matches what the page targets?

  • ✓

    Word countmedium

    559 words of main content (inside <main>).

    Google has no minimum word count – this is a rough guide to whether the page answers the question in full.

  • i

    Readabilitymedium

    Reading-ease scores only work for English; this page is lang="ru".

  • !

    Topic focushigh

    4 of 6 title keywords appear in the main content (missing: russian, business).

    Fix: Use your main title phrases naturally in the opening paragraph and headings.

  • ✓

    H1 headingcritical

    “Медиа о силе дерзости и денег”

  • !

    Heading structuremedium

    25 headings for 559 words – a lot for the amount of text.

    Levels are in order.

    Fix: Use H2s for main sections and H3s inside them, without skipping levels.

  • ✗

    Text-to-code ratiolow

    3% of the HTML is visible text.

    Fix: Trim unused markup, inline scripts and builder bloat.

AI search readiness 47%

Can ChatGPT, Claude, Perplexity and Google AI Overviews read, understand and cite this site?

  • ✓

    AI crawler accesshigh

    Search and AI-search crawlers (Googlebot, Bingbot, OAI-SearchBot, Claude-SearchBot, PerplexityBot…) can read this page.

  • ✓

    Snippet controlshigh

    No snippet restrictions – search and AI answers can quote this page.

  • ✗

    llms.txtlow

    No /llms.txt file. It's an optional, emerging convention – few AI tools are confirmed to read it yet, so this is low priority.

    Fix: Optionally add /llms.txt: a short Markdown summary of who you are with links to your key pages.

  • ✗

    Question-led contentmedium

    No headings phrased as questions.

    Fix: Add headings that match real questions ("How much does…?") followed by a direct one- or two-sentence answer – an easy format for search and AI answers to quote.

  • !

    Entity clarityhigh

    Identified as: Organization.

    No sameAs links to official profiles (Google Business Profile, LinkedIn, Facebook, Companies House…).

    Fix: Add Organization or LocalBusiness JSON-LD with name, url, logo, contact details and sameAs links to your official profiles.

  • ✗

    Freshness signalsmedium

    No published/updated date found.

    Fix: Show a 'last updated' date and add dateModified to your structured data.

  • ✗

    Trust pages (E-E-A-T)medium

    Links found to about; missing contact and privacy.

    Fix: Link to About, Contact and Privacy pages from every page – they help visitors, Google and AI tools see who stands behind the content.

Structured data 100%

Machine-readable facts for rich results and AI.

  • ✓

    JSON-LD present & validhigh

    1 JSON-LD block(s): Organization, PostalAddress.

    All blocks parse correctly.

  • ✓

    Required propertiesmedium

    Key types include Google's required properties.

  • i

    Breadcrumbslow

    Home page – breadcrumbs not needed.

Performance 87%

Speed signals from the HTML and server. Real-user Core Web Vitals load below.

  • ✓

    Server response (TTFB)high

    683 ms until the first response from our checker, including connection setup (Google rates TTFB good under 0.8 s, poor over 1.8 s).

  • !

    HTML sizemedium

    176 kB of HTML.

    Fix: Remove inline bloat, base64 images and unused markup.

  • ✓

    Compressionmedium

    Compressed with gzip.

  • ✓

    Render-blocking resourceshigh

    0 blocking script(s) and 1 stylesheet(s) in <head>.

  • !

    Scripts & third partiesmedium

    25 script tag(s); files loaded from 3 other domain(s): static.rbcdn.ru, media.rbcdn.ru, mc.yandex.ru.

    Fix: Remove unused tracking and widget scripts; every third party adds connection time.

  • ✓

    Imagesmedium

    21 image(s).

    All images reserve their space.

    19 use WebP/AVIF or responsive srcset.

  • ✓

    Cachinglow

    Cache-Control: max-age=600

  • i

    HTTP/3low

    Couldn't be confirmed from our server – the alt-svc header that advertises HTTP/3 isn't always visible to it. Your site is on Cloudflare, which offers HTTP/3 under Network settings.

Security 75%

Visitor safety signals that browsers and Google check.

  • ✓

    HTTPScritical

    Secure HTTPS with no mixed content.

  • ✓

    HTTP → HTTPS redirecthigh

    http:// redirects to https://.

  • ✗

    HSTSmedium

    No Strict-Transport-Security header.

    Fix: Add Strict-Transport-Security: max-age=63072000; includeSubDomains.

  • ✗

    Security headerslow

    Present: clickjacking protection.

    Fix: Add X-Content-Type-Options, Referrer-Policy, Permissions-Policy and X-Frame-Options (or a CSP).

  • ✓

    Server fingerprintlow

    No X-Powered-By header (server: cloudflare).

Mobile & accessibility 100%

Usable on phones and by everyone – Google indexes the mobile version.

  • ✓

    Mobile viewportcritical

    viewport: width=device-width, initial-scale=1.0

  • ✓

    Image alt textmedium

    All 21 images have alt text.

  • ✓

    Form labelsmedium

    All 2 form fields are labelled.

  • ✓

    Tap-to-contactmedium

    One-tap contact: email.

Local SEO not scored

This site doesn't look like a local business, so these checks are shown for information and not scored.

  • i

    LocalBusiness markuphigh

    No LocalBusiness structured data.

  • ✓

    Contact details on pagemedium

    No phone number found.

    No postcode found (fine for service-area businesses).

    An email link is shown.

  • i

    Map & directionslow

    No map or directions link.

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