SEO report for www.repubblica.it

Real-world speed Google PageSpeed

Loading Core Web Vitals from Google… this can take up to 30 seconds.

Authority & backlinks

Looking up which websites link to repubblica.it…

Indexing & crawling 100%

Can search engines reach, read and index this page?

• ✓

  Status codecritical

  The page returned HTTP 200.

• ✓

  Indexablecritical

  No noindex instruction – the page can appear in search.

• ✓

  robots.txthigh

  robots.txt found.

  Googlebot is allowed to crawl this page.

• ✓

  XML sitemaphigh

  Sitemap found at https://www.repubblica.it/sitemap-n.xml with 353 URLs.

  Declared in robots.txt.

  This page is NOT listed in it.

  Most recent lastmod: 2026-11-01T21:02:20Z.

• ✓

  Canonical URLhigh

  Canonical: https://www.repubblica.it

  Points to this page (self-referencing).

• ✓

  Redirectshigh

  1 redirect before the page loaded.

  https://repubblica.it/ → https://www.repubblica.it/

  A single redirect to your preferred address is normal; just make sure your own links use the final address.

• ✓

  www / non-wwwmedium

  repubblica.it redirects to www.repubblica.it.

Search snippet & sharing 58%

How the page looks in Google results and when shared.

• ✗

  Title tagcritical

  “la Repubblica - Ultime notizie di Cronaca, Politica, Economia, Sport, Esteri”

  About 658px of Google's ~580px desktop width – it will probably be cut off.

  Fix: Write a unique title of roughly 50–60 characters with the main search phrase first.

  Preview and measure your title with the free title tag checker

  Read the guide: how to write title tags

• ✓

  Meta descriptionhigh

  157 characters, ~941px of ~990px.

  Good length.

  Google sometimes rewrites descriptions to match the search; a good one is still used most often.

• ✓

  Open Graph & social cardsmedium

  Open Graph title and image set.

  Twitter/X card: summary_large_image.

• ✓

  Faviconlow

  Favicon linked (Google shows it next to results).

• ✓

  Languagelow

  lang="it"

Content quality 50%

Is there enough clear, useful text that matches what the page targets?

• ✓

  Word countmedium

  3,060 words of main content (inside <main>).

  Google has no minimum word count – this is a rough guide to whether the page answers the question in full.

• i

  Readabilitymedium

  Reading-ease scores only work for English; this page is lang="it".

• !

  Topic focushigh

  4 of 7 title keywords appear in the main content (missing: ultime, notizie, esteri).

  Fix: Use your main title phrases naturally in the opening paragraph and headings.

  Find the phrases people search with the free keyword generator

  Read the guide: how to write SEO content

• !

  H1 headingcritical

  35 H1 headings – one clear H1 is best practice.

  The H1 shares no keywords with the title.

  Fix: Use one H1 that states the page topic with its main keyword.

• ✗

  Heading structuremedium

  222 headings for 3060 words – a lot for the amount of text.

  1 skipped level(s), e.g. H2 → H4.

  2 empty heading(s).

  Fix: Use H2s for main sections and H3s inside them, without skipping levels.

  Read the guide: the on-page SEO checklist

• !

  Text-to-code ratiolow

  5% of the HTML is visible text.

  Fix: Trim unused markup, inline scripts and builder bloat.

AI search readiness 78%

Can ChatGPT, Claude, Perplexity and Google AI Overviews read, understand and cite this site?

• !

  AI crawler accesshigh

  robots.txt blocks search crawlers: PerplexityBot (Perplexity), Applebot (Siri & Spotlight).

  Training-only crawlers blocked: GPTBot, Google-Extended, Applebot-Extended, CCBot. That's a licensing choice – these companies document them as separate from their search crawlers.

  Fix: Allow Googlebot, Bingbot, OAI-SearchBot, Claude-SearchBot and PerplexityBot so search and AI tools can cite you (you can still block training-only bots such as GPTBot or Google-Extended).

  Make a new robots.txt with the free generator

  Read the guide: blocking AI training bots

• ✓

  Snippet controlshigh

  No snippet restrictions – search and AI answers can quote this page.

• ✓

  llms.txtlow

  /llms.txt found.

• ✓

  Question-led contentmedium

  4 heading(s) phrased as questions, e.g. “Tra elezioni e conflitti, a che punto è la notte?”.

• ✓

  Entity clarityhigh

  Identified as: NewsMediaOrganization.

  2 official profile link(s) (sameAs).

• ✓

  Freshness signalsmedium

  The page shows when it was published or last updated.

• ✗

  Trust pages (E-E-A-T)medium

  No links found to about, contact or privacy pages.

  Fix: Link to About, Contact and Privacy pages from every page – they help visitors, Google and AI tools see who stands behind the content.

Structured data 100%

Machine-readable facts for rich results and AI.

• ✓

  JSON-LD present & validhigh

  1 JSON-LD block(s): NewsMediaOrganization, ImageObject, ContactPoint.

  All blocks parse correctly.

• ✓

  Required propertiesmedium

  Key types include Google's required properties.

• i

  Breadcrumbslow

  Home page – breadcrumbs not needed.

Links 56%

Internal linking, anchor text and broken links.

• !

  Internal linkinghigh

  371 internal and 200 external links.

  Fix: Link to your most important pages from this page with descriptive text.

  Read the guide: internal linking

• ✗

  Anchor text qualitymedium

  Same text used for different pages: “podcast”, “redazione”, “classifica”, “la strategia di trump se perderà il congresso alle elezioni di midterm: “diventerò mr. veto””.

  3 link(s) with no text at all.

  Fix: Make every link text describe its destination, e.g. “logo design prices” instead of “click here”.

  Check every link's wording with the free anchor text checker

  Read the guide: internal linking

• ✓

  Broken links (sample)high

  Checked 12 internal link(s).

  No broken links found.

Performance 69%

Speed signals from the HTML and server. Real-user Core Web Vitals load below.

• ✓

  Server response (TTFB)high

  353 ms until the first response from our checker, including connection setup (Google rates TTFB good under 0.8 s, poor over 1.8 s).

• ✗

  HTML sizemedium

  424 kB of HTML – heavy for phones.

  Fix: Remove inline bloat, base64 images and unused markup.

• ✓

  Compressionmedium

  Compressed with gzip.

• ✓

  Render-blocking resourceshigh

  0 blocking script(s) and 2 stylesheet(s) in <head>.

• !

  Scripts & third partiesmedium

  17 script tag(s); files loaded from 5 other domain(s): tlh.gedidigital.it, repstatic.it, gelestatic.it, media.gedidigital.it, scripts.kataweb.it.

  Fix: Remove unused tracking and widget scripts; every third party adds connection time.

  Read the guide: Core Web Vitals

• ✗

  Imagesmedium

  194 image(s).

  32 without width/height – can cause layout shift (CLS).

  29 image(s) after the first three aren't lazy-loaded.

  0 use WebP/AVIF or responsive srcset.

  Fix: Give every image width and height, lazy-load images below the fold (but not the main image) and serve WebP/AVIF.

  Read the guide: image SEO

• ✓

  Cachinglow

  Cache-Control: max-age=15, s-maxage=15

• ✓

  HTTP/3low

  Server advertises HTTP/3 (faster on mobile networks).

Security 79%

Visitor safety signals that browsers and Google check.

• ✓

  HTTPScritical

  Secure HTTPS with no mixed content.

• ✓

  HTTP → HTTPS redirecthigh

  http:// redirects to https://.

• ✗

  HSTSmedium

  No Strict-Transport-Security header.

  Fix: Add Strict-Transport-Security: max-age=63072000; includeSubDomains.

  Read the guide: the technical SEO checklist

• !

  Security headerslow

  Present: CSP, Referrer-Policy.

  Fix: Add X-Content-Type-Options, Referrer-Policy, Permissions-Policy and X-Frame-Options (or a CSP).

  Read the guide: the technical SEO checklist

• ✓

  Server fingerprintlow

  No X-Powered-By header (server: cloudflare).

Mobile & accessibility 75%

Usable on phones and by everyone – Google indexes the mobile version.

• ✓

  Mobile viewportcritical

  viewport: width=device-width, initial-scale=1

• ✗

  Image alt textmedium

  26 of 194 images have no alt attribute.

  Fix: Describe each meaningful image in its alt attribute (use alt="" for decorative ones).

  Read the guide: image SEO

• ✓

  Form labelsmedium

  All 2 form fields are labelled.

• ✗

  Link nameslow

  3 link(s) have no readable name for screen readers.

  Fix: Add text or aria-label to icon-only links.

  Read the guide: internal linking

• ✓

  Tap-to-contactmedium

  One-tap contact: email.

Local SEO 33%

Signals that help you appear in Google Maps and 'near me' searches.

• ✗

  LocalBusiness markuphigh

  No LocalBusiness structured data.

  Fix: Add LocalBusiness JSON-LD with address or areaServed, telephone, geo, opening hours and url.

  Make the code with the free local business schema generator

  Read the guide: schema markup

• ✓

  Contact details on pagemedium

  A UK phone number is shown.

  No postcode found (fine for service-area businesses).

  An email link is shown.

• ✗

  Map & directionslow

  No map or directions link.

  Fix: Add a Google Maps directions link so customers can find you.

  Read the guide: the local SEO checklist