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SEO report: upcloud.com scores 80/100

Fix these first

Your site is built with WordPress. The steps below say where each setting is, and our WordPress SEO guide walks through the rest.

Entity clarityhigh
No Organization / LocalBusiness structured data – search engines and AI have to guess who runs this site.
Fix: Add Organization or LocalBusiness JSON-LD with name, url, logo, contact details and sameAs links to your official profiles.
Make the code with the free local business schema generator
Read the guide: schema markup
See the details
Render-blocking resourceshigh
2 blocking script(s) and 3 stylesheet(s) in <head>.
Fix: Add defer to scripts, inline critical CSS and load the rest asynchronously.
Read the guide: Core Web Vitals
See the details
Freshness signalsmedium
No published/updated date found.
Fix: Show a 'last updated' date and add dateModified to your structured data.
See the details
Anchor text qualitymedium
Same text used for different pages: “zero-cost egress”, “contact sales”.
Fix: Make every link text describe its destination, e.g. “logo design prices” instead of “click here”.
Check every link's wording with the free anchor text checker
Read the guide: internal linking
See the details
Tap-to-contactmedium
No tel: or mailto: links.
Fix: Add a tap-to-call or tap-to-email button so phone visitors can contact you instantly.
Read the guide: mobile-friendly websites
See the details
Topic focushigh
4 of 6 title keywords appear in the main content (missing: perfect, home).
Fix: Use your main title phrases naturally in the opening paragraph and headings.
Find the phrases people search with the free keyword generator
Read the guide: how to write SEO content
See the details
Broken links (sample)high
Checked 12 internal link(s).
Fix: Fix or remove links that return errors, and update links that redirect.
See the details
Readabilitymedium
Flesch reading ease 44 (fairly difficult), about 9 words per sentence.
Fix: Use shorter sentences and everyday words – aim for a score of 50+ for customer-facing pages.
Read the guide: how to write SEO content
See the details

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This report covers one page. The full-site audit crawls up to 250 pages to find broken links, duplicate titles, orphan pages and more.

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Monitor this site weekly

We'll re-check it every week and track the score, with a history graph and a list of anything that breaks.

Compare with competitors

See how this page scores against up to two competitors, side by side, and where they beat you.

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Real-world speed Google PageSpeed

Loading Core Web Vitals from Google… this can take up to 30 seconds.

Authority & backlinks

Looking up which websites link to upcloud.com…

Indexing & crawling 100%

Can search engines reach, read and index this page?

✓
Status codecritical
The page returned HTTP 200.
✓
Indexablecritical
No noindex instruction – the page can appear in search.
✓
robots.txthigh
robots.txt found.
Googlebot is allowed to crawl this page.
✓
XML sitemaphigh
Sitemap index found at https://upcloud.com/sitemap_index.xml listing 9 sitemaps.
Declared in robots.txt.
Most recent lastmod: 2026-11-04T15:12:40+00:00.
✓
Canonical URLhigh
Canonical: https://upcloud.com/products/object-storage/
Points to this page (self-referencing).
✓
Redirectshigh
1 redirect before the page loaded.
https://upcloudobjects.com/ → https://upcloud.com/products/object-storage/
A single redirect to your preferred address is normal; just make sure your own links use the final address.
✓
www / non-wwwmedium
www.upcloud.com redirects to upcloud.com.
✓
hreflangmedium
3 hreflang link(s).
All language codes are valid.

Content quality 73%

Is there enough clear, useful text that matches what the page targets?

✓
Word countmedium
2,151 words of main content (inside <main>).
Google has no minimum word count – this is a rough guide to whether the page answers the question in full.
!
Readabilitymedium
Flesch reading ease 44 (fairly difficult), about 9 words per sentence.
Fix: Use shorter sentences and everyday words – aim for a score of 50+ for customer-facing pages.
Read the guide: how to write SEO content
!
Topic focushigh
4 of 6 title keywords appear in the main content (missing: perfect, home).
Fix: Use your main title phrases naturally in the opening paragraph and headings.
Find the phrases people search with the free keyword generator
Read the guide: how to write SEO content
✓
H1 headingcritical
“Managed Object Storage”
!
Heading structuremedium
57 headings for 2151 words – a lot for the amount of text.
Levels are in order.
Fix: Use H2s for main sections and H3s inside them, without skipping levels.
Read the guide: the on-page SEO checklist
!
Text-to-code ratiolow
9% of the HTML is visible text.
Fix: Trim unused markup, inline scripts and builder bloat.

AI search readiness 69%

Can ChatGPT, Claude, Perplexity and Google AI Overviews read, understand and cite this site?

✓
AI crawler accesshigh
Search and AI-search crawlers (Googlebot, Bingbot, OAI-SearchBot, Claude-SearchBot, PerplexityBot…) can read this page.
✓
Snippet controlshigh
No snippet restrictions – search and AI answers can quote this page.
✓
llms.txtlow
/llms.txt found.
✓
Question-led contentmedium
14 heading(s) phrased as questions, e.g. “Ready to make the switch from AWS?”.
✗
Entity clarityhigh
No Organization / LocalBusiness structured data – search engines and AI have to guess who runs this site.
Fix: Add Organization or LocalBusiness JSON-LD with name, url, logo, contact details and sameAs links to your official profiles.
Make the code with the free local business schema generator
Read the guide: schema markup
✗
Freshness signalsmedium
No published/updated date found.
Fix: Show a 'last updated' date and add dateModified to your structured data.
✓
Trust pages (E-E-A-T)medium
Links found to all three: about, contact and privacy.

Structured data 100%

Machine-readable facts for rich results and AI.

✓
JSON-LD present & validhigh
1 JSON-LD block(s): BreadcrumbList, ListItem.
All blocks parse correctly.
✓
Required propertiesmedium
Key types include Google's required properties.
✓
Breadcrumbslow
BreadcrumbList markup present.

Links 56%

Internal linking, anchor text and broken links.

✓
Internal linkinghigh
232 internal and 28 external links.
✗
Anchor text qualitymedium
Same text used for different pages: “zero-cost egress”, “contact sales”.
30 link(s) with no text at all.
Fix: Make every link text describe its destination, e.g. “logo design prices” instead of “click here”.
Check every link's wording with the free anchor text checker
Read the guide: internal linking
!
Broken links (sample)high
Checked 12 internal link(s).
Broken: /global/products/object-storage/ (403).
9 link(s) point to a redirect – link to the final address instead.
Fix: Fix or remove links that return errors, and update links that redirect.

Performance 46%

Speed signals from the HTML and server. Real-user Core Web Vitals load below.

✓
Server response (TTFB)high
519 ms until the first response from our checker, including connection setup (Google rates TTFB good under 0.8 s, poor over 1.8 s).
!
HTML sizemedium
261 kB of HTML.
Fix: Remove inline bloat, base64 images and unused markup.
i
Compressionmedium
Couldn't be measured from our server (our fetch decodes compressed pages before we see them). Check in your browser's developer tools that HTML is sent with br or gzip.
✗
Render-blocking resourceshigh
2 blocking script(s) and 3 stylesheet(s) in <head>.
Fix: Add defer to scripts, inline critical CSS and load the rest asynchronously.
Read the guide: Core Web Vitals
!
Scripts & third partiesmedium
21 script tag(s); files loaded from 2 other domain(s): cdn.consentmanager.net, googletagmanager.com.
Fix: Remove unused tracking and widget scripts; every third party adds connection time.
Read the guide: Core Web Vitals
!
Imagesmedium
31 image(s).
All images reserve their space.
3 image(s) after the first three aren't lazy-loaded.
The first image is lazy-loaded – if it's the main (LCP) image, that delays it. Don't lazy-load images visible on arrival.
30 use WebP/AVIF or responsive srcset.
Fix: Give every image width and height, lazy-load images below the fold (but not the main image) and serve WebP/AVIF.
On WordPress: Install a free image optimiser plugin (such as EWWW Image Optimizer or Smush) to shrink images and serve WebP.
Read the guide: image SEO
✗
Cachinglow
No Cache-Control header.
Fix: Set Cache-Control so browsers and CDNs can reuse the page.
i
HTTP/3low
Couldn't be confirmed from our server – the alt-svc header that advertises HTTP/3 isn't always visible to it. Your site is on Cloudflare, which offers HTTP/3 under Network settings.

Security 92%

Visitor safety signals that browsers and Google check.

✓
HTTPScritical
Secure HTTPS with no mixed content.
✓
HTTP → HTTPS redirecthigh
http:// redirects to https://.
✓
HSTSmedium
HSTS: max-age=15552000; includeSubDomains
✗
Security headerslow
Present: none.
Fix: Add X-Content-Type-Options, Referrer-Policy, Permissions-Policy and X-Frame-Options (or a CSP).
Read the guide: the technical SEO checklist
✓
Server fingerprintlow
No X-Powered-By header (server: cloudflare).

Mobile & accessibility 70%

Usable on phones and by everyone – Google indexes the mobile version.

✓
Mobile viewportcritical
viewport: width=device-width, initial-scale=1
✓
Image alt textmedium
All 31 images have alt text.
✗
Link nameslow
30 link(s) have no readable name for screen readers.
Fix: Add text or aria-label to icon-only links.
Read the guide: internal linking
✗
Tap-to-contactmedium
No tel: or mailto: links.
Fix: Add a tap-to-call or tap-to-email button so phone visitors can contact you instantly.
Read the guide: mobile-friendly websites

Local SEO not scored

This site doesn't look like a local business, so these checks are shown for information and not scored.

i
LocalBusiness markuphigh
No LocalBusiness structured data.
i
Contact details on pagemedium
No phone number found.
No postcode found (fine for service-area businesses).
i
Map & directionslow
No map or directions link.

This report checks one page. Scores are a guide, not a guarantee of rankings. Check another page · Print or save as PDF

SEO report for upcloud.com

Fix these first

Real-world speed Google PageSpeed

Authority & backlinks

Indexing & crawling 100%

Status codecritical

Indexablecritical

robots.txthigh

XML sitemaphigh

Canonical URLhigh

Redirectshigh

www / non-wwwmedium

hreflangmedium

Search snippet & sharing 100%

Title tagcritical

Meta descriptionhigh

Open Graph & social cardsmedium

Faviconlow

Languagelow

Content quality 73%

Word countmedium

Readabilitymedium

Topic focushigh

H1 headingcritical

Heading structuremedium

Text-to-code ratiolow

AI search readiness 69%

AI crawler accesshigh

Snippet controlshigh

llms.txtlow

Question-led contentmedium

Entity clarityhigh

Freshness signalsmedium

Trust pages (E-E-A-T)medium

Structured data 100%

JSON-LD present & validhigh

Required propertiesmedium

Breadcrumbslow

Links 56%

Internal linkinghigh

Anchor text qualitymedium

Broken links (sample)high

Performance 46%

Server response (TTFB)high

HTML sizemedium

Compressionmedium

Render-blocking resourceshigh

Scripts & third partiesmedium

Imagesmedium

Cachinglow

HTTP/3low

Security 92%

HTTPScritical

HTTP → HTTPS redirecthigh

HSTSmedium

Security headerslow

Server fingerprintlow

Mobile & accessibility 70%

Mobile viewportcritical

Image alt textmedium

Link nameslow

Tap-to-contactmedium

Local SEO not scored

LocalBusiness markuphigh

Contact details on pagemedium

Map & directionslow