SEO report for kelset.dev
https://kelset.dev/ · checked Wed, 11 Nov 2026 16:05 GMT
Fix these first
- Title tagcritical
“kelset”
Fix: Write a unique title of roughly 50–60 characters with the main search phrase first.
- Word countmedium
17 words of main content (inside <main>).
Fix: Add genuinely useful content: key service pages usually need 400+ words to answer what customers ask.
- Question-led contentmedium
No headings phrased as questions.
Fix: Add headings that match real questions ("How much does…?") followed by a direct one- or two-sentence answer – an easy format for search and AI answers to quote.
- Freshness signalsmedium
No published/updated date found.
Fix: Show a 'last updated' date and add dateModified to your structured data.
- Trust pages (E-E-A-T)medium
Links found to about; missing contact and privacy.
Fix: Link to About, Contact and Privacy pages from every page – they help visitors, Google and AI tools see who stands behind the content.
- Meta descriptionhigh
28 characters, ~124px of ~990px.
Fix: Write a 140–155 character description that answers the searcher's question and invites the click.
- Entity clarityhigh
Identified as: Person.
Fix: Add Organization or LocalBusiness JSON-LD with name, url, logo, contact details and sameAs links to your official profiles.
- Internal linkinghigh
4 internal and 11 external links.
Fix: Link to your most important pages from this page with descriptive text.
Real-world speed Google PageSpeed
Loading Core Web Vitals from Google… this can take up to 30 seconds.
Authority & backlinks
Looking up which websites link to kelset.dev…
Indexing & crawling 100%
Can search engines reach, read and index this page?
- ✓
Status codecritical
The page returned HTTP 200.
- ✓
Indexablecritical
No noindex instruction – the page can appear in search.
- ✓
robots.txthigh
robots.txt found.
Googlebot is allowed to crawl this page.
- ✓
XML sitemaphigh
Sitemap found at https://kelset.dev/sitemap.xml with 4 URLs.
Declared in robots.txt.
This page is listed in it.
Most recent lastmod: 2025-03-03T00:00:00+00:00.
- ✓
Canonical URLhigh
Canonical: https://kelset.dev/
Points to this page (self-referencing).
- ✓
Redirectshigh
Loads directly with no redirects.
- ✓
www / non-wwwmedium
www.kelset.dev redirects to kelset.dev.
Search snippet & sharing 58%
How the page looks in Google results and when shared.
- !
Title tagcritical
“kelset”
About 52px of Google's ~580px desktop width – short; use the space.
Fix: Write a unique title of roughly 50–60 characters with the main search phrase first.
- !
Meta descriptionhigh
28 characters, ~124px of ~990px.
Short – sell the click with a benefit and a call to action.
Google sometimes rewrites descriptions to match the search; a good one is still used most often.
Fix: Write a 140–155 character description that answers the searcher's question and invites the click.
- ✓
Faviconlow
Favicon linked (Google shows it next to results).
- ✓
Languagelow
lang="en"
Content quality 70%
Is there enough clear, useful text that matches what the page targets?
- ✗
Word countmedium
17 words of main content (inside <main>).
Google has no minimum word count – this is a rough guide to whether the page answers the question in full.
Fix: Add genuinely useful content: key service pages usually need 400+ words to answer what customers ask.
- i
Readabilitymedium
Not enough paragraph text to score readability.
- i
Topic focushigh
No title keywords to compare.
- ✓
H1 headingcritical
“Lorenzo 'kelset' Sciandra”
- ✓
Heading structuremedium
2 headings for 17 words.
Levels are in order.
- ✗
Text-to-code ratiolow
2% of the HTML is visible text.
Fix: Trim unused markup, inline scripts and builder bloat.
AI search readiness 53%
Can ChatGPT, Claude, Perplexity and Google AI Overviews read, understand and cite this site?
- ✓
AI crawler accesshigh
Search and AI-search crawlers (Googlebot, Bingbot, OAI-SearchBot, Claude-SearchBot, PerplexityBot…) can read this page.
- ✓
Snippet controlshigh
No snippet restrictions – search and AI answers can quote this page.
- ✓
llms.txtlow
/llms.txt found.
- ✗
Question-led contentmedium
No headings phrased as questions.
Fix: Add headings that match real questions ("How much does…?") followed by a direct one- or two-sentence answer – an easy format for search and AI answers to quote.
- !
Entity clarityhigh
Identified as: Person.
No sameAs links to official profiles (Google Business Profile, LinkedIn, Facebook, Companies House…).
Fix: Add Organization or LocalBusiness JSON-LD with name, url, logo, contact details and sameAs links to your official profiles.
- ✗
Freshness signalsmedium
No published/updated date found.
Fix: Show a 'last updated' date and add dateModified to your structured data.
- ✗
Trust pages (E-E-A-T)medium
Links found to about; missing contact and privacy.
Fix: Link to About, Contact and Privacy pages from every page – they help visitors, Google and AI tools see who stands behind the content.
Structured data 100%
Machine-readable facts for rich results and AI.
- ✓
JSON-LD present & validhigh
1 JSON-LD block(s): WebSite, Person.
All blocks parse correctly.
- ✓
Required propertiesmedium
Key types include Google's required properties.
Links 81%
Internal linking, anchor text and broken links.
- !
Internal linkinghigh
4 internal and 11 external links.
Fix: Link to your most important pages from this page with descriptive text.
- ✓
Anchor text qualitymedium
No link text points to two different pages.
- ✓
Broken links (sample)high
No internal links to test.
Performance 80%
Speed signals from the HTML and server. Real-user Core Web Vitals load below.
- ✓
Server response (TTFB)high
318 ms until the first response from our checker, including connection setup (Google rates TTFB good under 0.8 s, poor over 1.8 s).
- ✓
HTML sizemedium
17 kB of HTML.
- ✓
Compressionmedium
Compressed with br.
- !
Render-blocking resourceshigh
1 blocking script(s) and 1 stylesheet(s) in <head>.
Fix: Add defer to scripts, inline critical CSS and load the rest asynchronously.
- ✓
Scripts & third partiesmedium
1 script tag(s); files loaded from 0 other domain(s).
- !
Imagesmedium
1 image(s).
All images reserve their space.
The first image is lazy-loaded – if it's the main (LCP) image, that delays it. Don't lazy-load images visible on arrival.
1 use WebP/AVIF or responsive srcset.
Fix: Give every image width and height, lazy-load images below the fold (but not the main image) and serve WebP/AVIF.
- !
Cachinglow
Cache-Control: public,max-age=0,must-revalidate
Fix: Set Cache-Control so browsers and CDNs can reuse the page.
- i
HTTP/3low
Couldn't be confirmed from our server – the alt-svc header that advertises HTTP/3 isn't always visible to it. Your site is on Cloudflare, which offers HTTP/3 under Network settings.
Security 92%
Visitor safety signals that browsers and Google check.
- ✓
HTTPScritical
Secure HTTPS with no mixed content.
- ✓
HTTP → HTTPS redirecthigh
http:// redirects to https://.
- ✓
HSTSmedium
HSTS: max-age=31536000
- ✗
Security headerslow
Present: none.
Fix: Add X-Content-Type-Options, Referrer-Policy, Permissions-Policy and X-Frame-Options (or a CSP).
- ✓
Server fingerprintlow
No X-Powered-By header (server: cloudflare).
Mobile & accessibility 100%
Usable on phones and by everyone – Google indexes the mobile version.
- ✓
Mobile viewportcritical
viewport: width=device-width,initial-scale=1
- ✓
Image alt textmedium
All 1 images have alt text.
- ✓
Link nameslow
Every link has a readable name.
- ✓
Tap-to-contactmedium
One-tap contact: email.
Local SEO not scored
This site doesn't look like a local business, so these checks are shown for information and not scored.
- i
LocalBusiness markuphigh
No LocalBusiness structured data.
- ✓
Contact details on pagemedium
No phone number found.
No postcode found (fine for service-area businesses).
An email link is shown.
- i
Map & directionslow
No map or directions link.